Show, don’t just tell! Video editing software is an opportunity to promote your eCommerce website and showcase your products and services more clearly and creatively.Why does my online store need it? What are the advantages of using video editing software? Video editing programs allow you to cut and rearrange video, add effects and sounds to express your ideas. Video editing software is a set of tools that are designed to edit, modify, or generate videos and movies. Understanding Video Editing Software What is video editing software? If so, well done, but keep reading for even more ways to win with video and our recommendations for the best video editing software for your eCommerce needs.If not, this guide might seem daunting, but don’t let that put you off digging into video and what it can do for you.According to Hubspot, 81% of businesses use video as a marketing tool - up from 63% over the last year. High-quality product videos have proven their value for businesses. But creating impressive promos for social media channels like YouTube, Instagram, or Facebook requires good video editing software. In 2020, video content is something that can help your business stand out.